Measure & Optimize
Goal Setting and Measurement
- 3rd Party Pixels at an Ad Level
- Setting and Measuring Your Goals
- How to Use 3rd Party Tags
- Return on Investment (ROI)
- Overview: Your Cost Per Action (CPA)
- Remarket Your Taboola Audience on Facebook
Reporting and Statuses
- Audience Insights: Demographics
- Pacing Health Score
- Audience Reporting
- Report Scheduling
- SpendGuard
- Campaign Reporting: Real-time Reports
Tracking Conversions
- Optimize for Engagement
- How to Use the Taboola Pixel App for Shopify with 3rd Party Apps
- S2S Conversion Tracking with Ringba
- Set up Shopify events in Taboola (Manual Flow)
- Track S2S conversions with Finance Ads and Taboola
- S2S Integration via Voluum
Performance Optimizations
- Performance Simulator (Beta)
- Frequency Cap
- Bid Modifications by Day and Hour
- Custom Rules
- In-Line Recommendations
- How to Improve Campaign Performance